In an extensive new chat with Deadline, Warner Bros. CEOs Mike De Luca and Pam Abdy have spilled the beans on a handful of new projects in the works at
I agree with your sentiment, but the studies show people will go see what’s familiar, even if it doesn’t end up being very good.
It’s a safer bet for studios
Absolutely, and that’s the problem. Studios optimize for low-risk because art is just an investment vehicle for them, which is directly at-odds with what art actually should be: creative expression.
Yeah, being a for profit business guarantees they won’t be about creative expression that doesn’t have a monetary incentive in the short term or long term.
Even the examples of a studio financing a movie because someone in power wants it to exist despite knowing it won’t make bank have an underlying expectation that other projects the director will work on (or has in the past) generate more revenue than is lost on that project.
I agree with your sentiment, but the studies show people will go see what’s familiar, even if it doesn’t end up being very good. It’s a safer bet for studios
Absolutely, and that’s the problem. Studios optimize for low-risk because art is just an investment vehicle for them, which is directly at-odds with what art actually should be: creative expression.
Yeah, being a for profit business guarantees they won’t be about creative expression that doesn’t have a monetary incentive in the short term or long term.
Even the examples of a studio financing a movie because someone in power wants it to exist despite knowing it won’t make bank have an underlying expectation that other projects the director will work on (or has in the past) generate more revenue than is lost on that project.
And everybody knows that going for the safe bet is the sure-fire formula for a classic that will return profits to the studio for decades.