'Peppa Pig' owner Hasbro has stoked anger by requiring child actors on the animated series to sign over their voices to artificial intelligence.

Hasbro, the U.S. entertainment giant that acquired the Peppa Pig brand in 2019, is asking child actors on the animated series to sign over their voices to artificial intelligence under new contract terms.

  • reallykindasorta@slrpnk.netEnglish
    29·
    5 months ago

    Where the performer is a child, consent must be treated with the greatest of care. Children cannot provide fully informed legal consent and a parent or guardian’s approval should never be used as a blanket licence to capture, clone, train, or reuse a child’s voice indefinitely.

    Well put

    • Phoenixz@lemmy.caEnglish
      6·
      5 months ago

      And in current USA, with current AI companies, that will likely be well ignored

  • adarza@lemmy.caEnglish
    111·
    5 months ago

    just one season of a human cast training the machine would probably be enough to go ‘ai-only’ after that.

  • VitoRobles@lemmy.todayEnglish
    9·
    5 months ago

    Peppa pig isn’t really great kid edutainment. It’s not the worst, but there’s so much better material out there.

    It’s awful they’re doing it. And if we boycott, I’m all for it.

  • mindbleach@sh.itjust.worksEnglish
    3·
    5 months ago

    Maybe not an option for existing cartoons - but you could make one up. The technology lets anyone sound like anything. Why would a character have to sound like a specific living person, any more than a cartoon looks like a specific living person?

    Note that this still involves real human actors. Style transfer is not text-to-speech. It’s a filter. It modifies the shape of their throat, not what they do with it.